Last Updated: October 30, 2025
This Privacy Policy ("Policy") outlines how Arshia Mart ("the Company," "we," "us," or "our") collects, uses, discloses, and protects your personal information when you access or use our games, websites, mobile applications, and related services (collectively referred to as the "Services").
By using the Services, you agree to the data handling practices described herein. We operate in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), Virginia Consumer Data Protection Act (VCDPA), Personal Information Protection and Electronic Documents Act (PIPEDA), and other relevant privacy regulations.
We gather personal information from three primary sources, as detailed below:
2.1 Information You Provide Directly
You may voluntarily share personal data when registering an account, using specific Service features, or communicating with us. This includes:
• Contact Information: Name, email address, phone number, and mailing address.
• Account Credentials: Username, encrypted password, and security question answers.
• Demographics: Date of birth, gender, and general location (city or region).
• Preferences: Marketing choices (e.g., opt-in/opt-out settings) and subscription preferences.
2.2 Information Collected Automatically
When you interact with the Services, we automatically collect the following data:
• Technical Information: Device type, operating system, browser type/version, and IP address.
• Usage Data: Session duration, login frequency, and in-game actions (e.g., purchases, menu selections).
• Device Identifiers: Device fingerprint, hardware identifiers, and network type (Wi-Fi or mobile).
2.3 Information from Third Parties
We may also obtain personal data from external sources, such as:
• Social Media Integrations: Profile information (e.g., name, photo) when you link social media accounts (e.g., Facebook, Google).
• Verification Services: Fraud prevention and identity verification partners (e.g., confirming age or residency).
• Advertising Partners: Metrics related to campaign performance and user engagement.
We process your personal information for legitimate purposes, primarily to provide, maintain, and enhance the Services.
3.1 Service Operations
• Creating and managing user accounts.
• Processing payments and handling transactions.
• Providing customer support and resolving inquiries or disputes.
3.2 Marketing and Communications
• Sending promotional offers, feature updates, and event notices that align with your preferences.
• Delivering personalized advertising or content recommendations.
• Conducting user surveys and analyzing marketing performance.
3.3 Service Enhancement
• Analyzing usage trends to optimize gameplay and design.
• Developing and testing new features.
• Monitoring performance and identifying technical issues.
3.4 Legal and Compliance Obligations
• Ensuring compliance with applicable gaming, privacy, and consumer protection laws.
• Preventing fraud, unauthorized access, or misuse of the Services.
• Enforcing our Terms of Use and other legal agreements.
We do not sell your personal information. We may share it only in the following scenarios:
4.1 Service Providers
We collaborate with trusted third parties to support Service operations, including:
• Cloud Providers: For secure hosting and storage (e.g., AWS, Google Cloud).
• Payment Processors: For secure transaction processing (e.g., Stripe, PayPal).
• Customer Support Tools: For managing user assistance and communications.
• Analytics & Marketing Platforms: To assess service performance and optimize outreach.
4.2 Corporate Events
In the event of a merger, acquisition, asset sale, or restructuring, personal information may be transferred to the acquiring or successor entity. This transfer will comply with applicable laws and notice requirements.
4.3 Legal Obligations
We may disclose personal data if required by law or legal process, including compliance with subpoenas, court orders, or requests from regulatory authorities.
We use tracking technologies to improve functionality, security, and personalization of the Services.
5.1 Cookies and Similar Tools
Cookies are small files stored on your device to enhance usability. We use them to:
• Maintain login sessions.
• Save user preferences (e.g., language settings, difficulty levels).
• Monitor site performance and detect issues.
5.2 Managing Preferences
You can control cookie and tracking settings through:
• Browser Controls: Adjust or block cookies in your browser settings.
• Advertising Opt-Out Tools: Visit industry pages like the Digital Advertising Alliance Consumer Choice Page.
• In-App Settings: Manage permissions within the Service's privacy or account settings.
We implement robust technical and organizational measures to protect your personal data, including:
• Encryption: TLS 1.2+ for secure transmission of sensitive data.
• Access Controls: Multi-factor authentication (MFA) and role-based permissions.
• Security Testing: Routine audits, penetration testing, and vulnerability scans.
• Certified Infrastructure: Use of SOC 2-compliant storage environments.
Depending on your jurisdiction, you may have the following rights regarding your personal information:
7.1 Access and Portability
Request access to or copies of your personal data, including details on processing activities and third-party sharing.
7.2 Correction and Restriction
Request corrections to inaccurate data or restrict processing in specific contexts (e.g., suspending marketing communications).
7.3 Deletion and Withdrawal
Request deletion of your account or withdraw consent for optional data uses, subject to legal retention obligations.
We retain your data only as long as necessary for the stated purposes or as required by law:
• Account Data: Kept while your account is active and for a reasonable period after closure.
• Legal Data: Retained to meet regulatory or tax obligations.
• Marketing Data: Retained only with your consent or until you opt out.
Residents of California have additional rights under the CCPA and CPRA, including:
• Right to Know: What personal data is collected and the purpose of collection.
• Right to Delete: Personal information, with certain exceptions.
• Right to Opt Out: Of data sales (note: we do not sell personal data).
• Right to Non-Discrimination: For exercising your privacy rights.
Identity verification may be required to process requests. We will respond within 45 days (extendable once for an additional 45 days if necessary).
We may revise this Policy periodically to reflect changes in our practices or legal obligations. When updates occur, we will notify you via:
• Prominent in-Service alerts.
• Email notifications.
• Updated posting on our official website.
The effective date at the top of this document indicates the most recent revision.
For privacy-related inquiries, data access requests, or complaints, please contact us at:
Email: [email protected]
By continuing to use our Services, you acknowledge that you have read and agree to the terms of this Policy and any subsequent updates.
